Delta Hotel launched “The Roof at SOCO” in the summer of 2018 and has quickly become a trendy hotspot for pre-game and after work cocktails. You can find the SOCO Kitchen + Bar located at 75 Lower Simcoe St right beside the CN Tower, Ripley’s Aquarium and the Rogers Centre. Their rooftop bar is open for the season and will stay open all the way until October.
The Roof partnered with Fervid Communications to launch their new space through a summer kick-off party. Fervid connected with Toronto’s top food and lifestyle influencers to create amazing content and reviews for the bar. The launch party was featured in Toronto’s biggest publications totalling over 1.3 million impressions.
Fervid’s Services included:
- Brand communication development
- Restaurant media relations management
- Media relations strategy development
- Media/Influencer contact list development
- Media release development
- Media story pitching
- Influencer sponsored post coordination
- Influencer tasting coordination
- Event photography and editing